Digital Marketing Analyst
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Sector:
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Job type:
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Salary:
£40000 - £48000 per annum
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Contact:
Michael
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Contact email:
michael.penfold@brookstreet.co.uk
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Job ref:
STN/365242_1560266496
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Published:
almost 5 years ago
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Expiry date:
11/07/2019
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Startdate:
11/06/19
Job Description
Great opportunity available for experienced Marketing Analysts to join an extremely successful Marketing Agency.
This is a very exciting, varied role with genuine opportunities to progress your career.
Some of the duties are listed below;
- Utilize Google Analytics and internal data sources to provide visibility into web user and customer behaviour
- Utilize available data sources to identify opportunities to drive website conversion and customer retention
- Monitor existing site(s) performance
- Monitor CRM performance
- Measure, quantify, and communicate the business impact from user behaviour trends/changes
- Deep customer data insights and post activity evaluations to deliver customer insights and make recommendations
- Predictive analytics and data science best practices
- Data innovation & execution to power our world-class multi-channel marketing engine
- Identify different customers' profiles to reduce attrition rate and improve retention and reactivation
- Optimization of CRM/marketing activities
- Perform timely & accurate KPI reporting on monthly and weekly basis
Required skills and experience;
- 2-3 years' experience in a similar role
- Proficiency with SQL and working in SQL level database
- Experienced in using analytics
- Strong analytical skills and experience of working with large volumes of data
- Familiarity with online marketing strategies and marketing channels
- Commercial awareness to drive businesses forwards
- Excellent reporting skills with a proactive approach to business intelligence
If you feel the above could be of interest, please make sure you apply right away! Alternatively give Mike Penfold a call to discuss it further - 01483 700 500
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