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Digital Marketing Analyst

  • Location:

    Richmond upon Thames, London

  • Sector:

    Marketing

  • Job type:

    Permanent

  • Salary:

    £40000 - £48000 per annum

  • Contact:

    Michael

  • Contact email:

    michael.penfold@brookstreet.co.uk

  • Job ref:

    STN/365242_1560266496

  • Published:

    2 months ago

  • Expiry date:

    11/07/2019

  • Startdate:

    11/06/19

Job Description

Great opportunity available for experienced Marketing Analysts to join an extremely successful Marketing Agency.

This is a very exciting, varied role with genuine opportunities to progress your career.

Some of the duties are listed below;

  • Utilize Google Analytics and internal data sources to provide visibility into web user and customer behaviour
  • Utilize available data sources to identify opportunities to drive website conversion and customer retention
  • Monitor existing site(s) performance
  • Monitor CRM performance
  • Measure, quantify, and communicate the business impact from user behaviour trends/changes
  • Deep customer data insights and post activity evaluations to deliver customer insights and make recommendations
  • Predictive analytics and data science best practices
  • Data innovation & execution to power our world-class multi-channel marketing engine
  • Identify different customers' profiles to reduce attrition rate and improve retention and reactivation
  • Optimization of CRM/marketing activities
  • Perform timely & accurate KPI reporting on monthly and weekly basis

Required skills and experience;

  • 2-3 years' experience in a similar role
  • Proficiency with SQL and working in SQL level database
  • Experienced in using analytics
  • Strong analytical skills and experience of working with large volumes of data
  • Familiarity with online marketing strategies and marketing channels
  • Commercial awareness to drive businesses forwards
  • Excellent reporting skills with a proactive approach to business intelligence

If you feel the above could be of interest, please make sure you apply right away! Alternatively give Mike Penfold a call to discuss it further - 01483 700 500

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