Are you a passionate Marketing professional and do you love to learn new skills and enhance your knowledge? Are you creative and do you thrive on a challenge ? Yes? then please read below to find out about this great opportunity!
Our client - a unique Healthcare data,education and information resource company are looking to recruit a Marketing Manager where you will be responsible for B2B Corporate subscription and account-based marketing. This will include campaign planning and delivery, marketing automation, CRM, social media, digital marketing and content marketing.
Working directly with the Commercial Sales Manager to identify and target key accounts, providing intelligence and insight to support core sales activity, generating new business leads through the creation of effective direct marketing campaigns, identifying trends and opportunities, producing effective sales collateral and data, and managing external events and business development opportunities.
The key experience they are looking for is as follows:
- Sufficient B2B or B2C digital marketing experience
- Experience working with commercial sales teams (sales-closed transactions)
- Content marketing, including live events, webinars and reports/downloads
- Marketing automation experience (Marketo/Pardot/Eloqua or similar)
- Sales CRM and marketing databases (SalesForce, MS Dynamics or similar)
- Experience using social channels for marketing, with case studies and examples
-Data analysis and marketing performance measurement
- Line Management and training/developing marketers
- Subscriptions experience highly desirable
- Events or training marketing experience desirable
To have an in-depth discussion about this great opportunity then please apply today!!