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Senior Digital Marketing And Web Content Officer

  • Location:

    Birmingham, West Midlands

  • Sector:

    Marketing

  • Job type:

    Temporary

  • Salary:

    Up to £220 per day

  • Contact:

    Brook Street Birmingham Office

  • Contact email:

    [email protected]

  • Job ref:

    HO3248_1652291164

  • Published:

    5 days ago

  • Expiry date:

    22/06/2022

  • Startdate:

    ASAP

Job Description

We have a new exciting opportunity for a Senior Digital Marketing And Web Content Officer on a temporary basis to start ASAP until December 2022 for a Client within the Education Sector based in Birmingham City Centre.

Hours: Monday - Friday 9am-5pm.
Location: Birmingham (Office Based for the first 4 weeks due to training, Hybrid Working Option available after training.)
Pay: £220 per day.

JOB PURPOSE

  • To take a leading responsibility for the main website and international sites. To ensure content requests/updates are fulfilled in a timely manner and to take an active role in developing specific content for both University and department projects and campaigns.
  • To lead on the digital aspect of marketing campaigns such as recruitment and clearing etc. Liaising with external agencies and ensuring work meets the correct standards. Taking a proactive approach in campaign reporting.
  • Oversee the social media accounts via line management of the Social Media and Digital Marketing Officer, who has direct responsibility for content creation and staff training.
  • Consider strategies for optimising digital presence and how things can be continually improved upon, with student recruitment and retention at the forefront of decisions.
  • Manage the Digital Marketing team; meeting weekly to discuss current and future projects. Develop team members through monthly reviews, objectives and identify training where required.

PERSON SPECIFICATION

  • Experience of using web content management systems.
  • Experience of working with external agencies and managing projects.
  • Experience of setting up and managing PPC and paid social campaigns.
  • Experience of optimising content across different social media channels.
  • Experience of integrating social media into wider marketing activities.
  • Experience of writing, editing and proof-reading content for digital channels including web and social media activities.
  • Experience of building HTML emails.
  • Experience of using web analytics services such as Google Analytics.

Skills & Abilities:

  • Excellent IT technical skills and up-to-date knowledge of web functions and platforms e.g. web accessibility, search engine, content management systems, optimisation/web marketing, user testing and web analytics.
  • Ability to interpret and analyse statistics and data.
  • Excellent creative and grammatical writing skills.
  • Ability to work accurately with attention to detail.
  • Ability to multi task and meet deadlines.

***PLEASE ONLY APPLY IF YOU MATCH THE PERSON SPECIFICATION ABOVE ***

PACKAGE AND BENEFITS

  • Temporary contract through Brook Street
  • £220 per day
  • 20 days holiday + 8 Bank holidays (pro rata)
  • Pension
  • Hybrid working Option

DOES THIS SOUND LIKE YOU?

Please send your CV and call Grace on 0121 643 6954/0121 480 8209.

***If you have not received a response within 48 hours, unfortunately your CV has not been selected on this occasion***

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