Based in South Manchester, our client has an exciting opportunity for an SEO Executive to join this award-winning marketing department. They offer a truly innovative working environment within a forward-thinking law firm.
Already actively engaged in numerous marketing channels this role will suit someone who is looking to advance their SEO skills. The role will support the Digital Marketing Manager across a full range of SEO activities including on-page and off-page optimisation, link building, social media and technical SEO.
Responsibilities will include:
Perform SEO tasks including on-page/off-page optimisation.
Assist with implementing the link building strategy.
Carrying out detailed keyword research.
Work alongside marketing department to produce and assist with content/blog strategy/PR Strategy.
Recommending and supporting changes to website architecture, content, linking and other factors to improve organic search site performance.
Assist with PPC campaigns including recommending and supporting changes to campaigns, landing page optimisation, campaign creation and a/b testing.
Assist with Organic and Paid Social campaigns with a focus on LinkedIn, Facebook, Twitter and Instagram.
Perform ongoing keyword research and discovery, expansion and optimisation of copy and site structure for improved paid & organic search performance.
Assist with digital PR campaigns with a focus on identifying targets and performing outreach.
Research & carry out on-page, off-page and backlink audits, including recommendations.
You should have the following experience and knowledge:
Understanding of marketing best practices and techniques
Knowledge of developments in marketing
Familiarity with technical SEO
Familiarity with Skyscraper Techniques
SEO copywriting skills and knowledge of content strategies
Experience using tools such as Google Analytics, SEMRush, Ahrefs, SEO Builder, Screaming Frog & other SEO tools
If you have the skills and experience required, please send your up to date CV